Great marketing isn’t always about starting over, sometimes, it’s about refining what already works. At Medicalbound, we help established practices modernize their brand, improve visibility, and grow strategically through authentic content and data-driven design.
That’s exactly what we achieved with LivingArt Dentistry, a respected dental practice near Central Park, NYC. Formerly known as Central Park Dentistry, the practice had decades of patient trust and community recognition, but the name was lost in a sea of similar listings and overused SEO location searches. Together, we evolved their brand and digital strategy to help them stand out, attract new patients, and strengthen the legacy they built.
The rebrand began with a name, one that connected both to their family and their philosophy. The new name, LivingArt Dentistry, is a creative play on the family’s last name, Levingart, symbolizing both their artistry in dentistry and the personalized care they provide.
We built a full visual rebrand, developing an identity that feels refined, modern, and timeless while preserving the trust of their long-standing patient base. The new look unified both of their locations near Central Park and in Cobble Hill, Brooklyn, while reflecting the practice’s growth and evolving generational leadership.
As a full-service dental marketing agency, Medicalbound delivered a comprehensive strategy focused on rebranding, SEO optimization, and content-driven growth.
The rebrand not only modernized the practice’s image but also improved SEO performance, brand recall, and new-patient conversions. LivingArt Dentistry saw measurable increases in patient conversions.
By blending legacy with innovation, the practice reintroduced itself to NYC as a modern, multi-location brand with deep roots and renewed energy.
Sometimes growth doesn’t require starting over, it requires refinement. At Medicalbound, we help dental practices build on their existing foundation with creative strategy, rebranding, and data-driven content that converts.
Ready to refresh your brand and reach more patients? Book a Strategy Call with Medicalbound.
Medicalbound partnered with LivingArt Dentistry to refresh their long-established brand with a modern aesthetic, refined visuals, and cohesive storytelling that reflect the practice’s evolution and enduring patient trust.
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Through a refreshed visual identity, updated website, and targeted SEO content strategy, Medicalbound helped LivingArt Dentistry boost visibility, align both locations, and attract a new generation of patients.
